24 February 2012

3-D Oscar fever: Hugo 3D may win, but is the 3-D any good?



Within and outside of the 3-D community there has been an awful lot of talk about Hugo 3D, almost exclusively positive and full of praise for the use of 3-D and in no way questioning or challenging the 3-D cinematography. How healthy is that unquestioning attitude for the furthering and maturing of the 3-D film making medium I wonder?  In order to further any art form one has to remain critical and analyze, moving on to higher standards and better quality.  Hugo 3D is a great movie that employs some beautiful 3-D, but it also employs 3-D that causes eyestrain.  It is very important to identify the problem areas of the movie and get closer to a problem-free or even artistically worthy 3-D cinematography, because it is only at this point that the Academy can say: “Yes, this is 3-D worthy of an OSCAR”, because an OSCAR is for movies that get everything really right, or at least more right than any other film out there right now.

I find it funny to see how it is considered bad karma for 3-D film making as a whole to talk negatively about the problem points in Hugo, just because this movie is 3-D’s best chance of winning more recognition from the Academy at the OSCARS.  Hey, relax, it isn't going to be the last 3-D movie ever made and the 3-D Citizen Kane will happen one day as well (note: Hugo is far from that). Avatar won OSCARs first, but from the angle of technical achievement.  Hugo is deemed to be the proof 3-D can be used creatively, to bebefit the story telling, and to such an extend it is OSCAR-worthy.  Well, one can't tell the Academy what to like, but it is true Hugo is a great step forward for 3-D film making, no doubt there whatsoever.  Irony then that the film is up against a French silent black & white movie: is it all about storytelling after all then?  The irony doesn't just come from being on exact opposite technical scales, but also because Hugo is singing praise to exactly the kind of movie The Artist is. It is said to be careful what you wish for – you just might get it.



Let’s start by looking at the visual element that lies closest to the surface in Hugo 3D: negative parallaxout of screen 3-D elements.  I would like to start this with a quote by Lenny Lipton from a decade earlier, as mentioned in the book  3-D Filmmakers. On sticking things out of the screen at every given opportunity Lenny says: "It’s like asking a musician to always play loud.  You know, 'It’s always gotta be loud!' It’s really crazy."Agreed, constant, active positive parallax is an exhausting thing and will most likely not result in a very appealing 3-D film.  But the constant, relentless negative parallax-bashing of calling any negative parallax ‘gimmicky’ by the likes of James Cameron and colleagues is the opposite side of the scales.  The mantra of negative parallax being bad *regardless* was introduced around 2003 and from this point in time onward 3-D filmmakers and the film going critics have been repeating the sentiment whenever possible.  To me, this is purely why Average Joe is speaking in terms of scenery coming out of the screen as being gimmicky and scenery staying inside the screen as being desirable.  The sentiment becomes very strange when all 3-D film, television program, 3DTV and laptop hardware advertising uses scenery coming out of the screen, at the audience.  The only shots remembered by the 3D cinema-going audience after seeing a 3-D movie are the negative parallax shots.  The 3-D audience even goes so far as to state that a movie ‘didn’t use any 3D’ or ‘didn’t use the 3D very well’ when negative parallax shots are missing or just too small in number.  To me it is clear: people love negative parallax, but they hate to be heard saying something different from their cynical friends.


Unwittingly, the broad positive reaction to Hugo proves the very counter point to the ‘gimmicky’ argument, hidden in plain sight to all those airing it.  You see, people seem to think that most of Hugo takes place behind the stereo window, in positive parallax.  In reality however, throughout the film the convergence point of shots moves forward (further out of the screen), resulting in a large part of the movie taking place in negative parallax. It shows that pulling the audience into a movie by moving the scenery into negative parallax works so well that the audience thinks all of the action is taking place in positive parallax.  To boot, the audience then highly rate the 3-D cinematography as well.  It would appear we as 3-D film makers must now hide negative parallax elements through clever movement of convergence throughout the editing just to pretend any out of screen elements are still inside of the screen.  Well, if it wins an OSCAR that way, I can live with it, but it does add a layer of cinematographic complexity to an already very complex medium.  All the more reason to REALLY prepare the stereoscopic cinematography before storyboarding your film (yes, hire a stereographer!).


It is not the use of negative parallax in itself that is a problem in Hugo 3D.  What jars for me is the use of extreme parallax values resulting in challenging eye gymnastics and even unwatchable 3D shots. In negative parallax this leads to decoupling and in positive parallax (inside the screen) this results in divergence (and decoupling) through the outward rotation of the eyes.  Nobody has the eye muscles to do this, but perhaps Scorsese and his stereographer have eyes that sit very far apart in their heads (a large interocular), or they never watched dailies in a 3D cinema and only on small 3D preview monitors. What I can imagine is possibly an attempt to produce a 3D film that will hurt in the cinema but look good on handheld 3D devices (tablets, mobile phones) without the need to produce two or three masters of the film.  Hmm, it doesn’t make much sense to me if that is truly the case, especially in light of the large production budget. But who knows what really goes on during producers’ lunches eh?

Interesting question: is Sky3D now going to say No to Hugo 3D because of its breach of Sky3D parallax guidelines?  I doubt it.


Even more important that all this use of ‘illegally’ high parallax values is a distinct lack of stereoscopic rhythm in Hugo 3D.  As a movie needs rhythm of editing, rhythm of colour and light and rhythm of dialogue, music and sound, 3D film needs rhythm of volume and depth.  Keeping the same depth budget throughout a film is possible but it is not 3D cinematography – yeah well, unless one is aiming to produce the equivalent of a movie where every shot is exactly 3 seconds long, is always predominantly blue in colour and always brightly lit.  Hugo 3D does increase interaxials for some shots, but the values only really go up, never down.  The stress on the eyes just increases rather than creating a sense of importance.  What a stereoscopic cinematographically intelligent 3D movie does is go flat and go volumetric, go shallow and go deep, move back and move forward, as per a rhythm coupled with story ups and downs, calms and climaxes.  For those film makers who strive to use focal length, colour, sound and editing actively to externalize subjective reality and inter-character relationships, the active use of 3D makes sense.  For a 3D cooking program – probably not.  Especially since these will be shot with fixed-lens 3-D cameras, in the real-world of television budgets and schedules.  But for 200 million Dollar plus 3D movies – can you possibly consider otherwise?!  And mind you, that includes post-conversions of movies shot in 2D, converted to 3D.  The need for cinematographic stereography is exactly the same as on a natively shot 3-D movie.


Dramatic changes in interaxial, point of convergence and other 3D cinematographic elements can result in the audience thinking the 3-D is ‘broken’ or mistakes was made in post-production.  This won’t be the case if the audience doesn’t notice the subtle flow (like the subtle forward movement of convergence) and not if the lowest and highest values never hit extremes like zero parallax, >10% parallax or divergence.  Besides, if everything is always loud, as Lenny Lipton reminds us, it’s really crazy and worse, you won’t notice the important parts.  True impact can only happen when preceding shots are calm – but I am telling you something there you already knew.  Don’t ignore that basic storytelling and film making premise in 3-D either!


Let’s be clear about it: the production of Hugo shows that 3-D film making is already at a point of high level technical quality - even when Avatar already showed this two years earlier, but at twice the production budget.  Still, Hugo was produced for a massive amount of money, which of course buys high technical quality regardless of the level on offer for 'real world' production budgets. So we come to a point where cinematography has to be employed more subtly and with more emotional impact.  In the end, losing the emotional connection with your audience will cost a movie production at the box office, the bottom line.  Disappointing boxoffice figures for Hugo 3D point out that something did go wrong with the cinematography and/or storytelling of the film.  What the production also points out is that producing a 3-D film or TV/tablet specific product now only has a point if it is at least on par with the technical and creative brilliance of Hugo.  The audience at large will be expecting no less.  So any current and future 3-D production will most definitely need to hire a 3-D consultant and/or stereographer / stereoscopic supervisor and not take a chance on its ROI.  And with 3-D, that investment will always be larger – come an OSCAR win or not.


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21 April 2011

3DTV production - The current state of play and where it's headed


The digital switchover just happened last year in the UK after 57 years of analogue television history.  But this digital switchover did not incorporate 3-D technology and its requirements and so 3-D Television has a problem.  Let me explain why.

 Side-by-side 3-D TV encoding format

The EBU and its 3DTV research group, together with the DVB3D platform have just issued a recommendation to the governing bodies in the EU to accept as a standard for 3DTV the side-by-side method of encoding only.  This is fine for viewers with a 3-D TV set (if they can find the 3D format switch buttin on their remote), but not for people who haven't bought a new 3DTV yet and who are waiting until their new non-3D HDTV breaks down before they buy a new model - possibly with 3-D capabilities but possibly without.  The issue is that because there has been no inclusion of 3-D formats in the digital switchover specification, a side-by-side 3D TV broadcast cannot be seen in 2-D by a non-3D TV screen and as such is not backwards-compatible.  This means that public broadcasters will not engage with 3DTV so as not to exclude viewers from their programming.  It is a simple matter of public broadcasting rules.


So fine, 3-D TV will only be available through premium packages on Cable and Satellite and through premium VOD services.  What's the problem?  Lower licence fees and low co-production investments.  As more and more 3D channels open shop on non-public platforms, licence fees will automatically go down and the amount of money invested in new programming with it as well. Very quickly 3D Stereoscopic television programs will not command the kind of money they need to claw back the extra costs connected with 3-D production.  No producer is going to absorb 20%-30% extra costs of production, let alone 50% extra for high-quality programming, just for the sake of producing 3-D.  There is little business sense in incurring a loss and so with the fall of licence fees there is no more business model for 3-D production.  2-D will be the only profitable product left to make.

3-D Film production will face the same problems when 2-D cinema ticket prices will be raised up to current 3-D film premium prices, which is definitely on the cards.  Without a premium price to cover the extra costs associated with 3-D production, Stereoscopic film and television will die a quick and painful death in the coming decade.


Time for a 3-D switchover then and open up stereoscopic viewing to the full extend of the television audience?  Beware that a second switchover in, say, 10 years, will most definitely also include other premium image factors currently being pushed by eager projection and television screen sales departments.  Are you really future-proof - beyond just 3-D - and ready to engage with:

- 4K  (4K projection is already being practised)
- 144 fps framefrates  (48-144 fps shooting / rendering already being done)
- 2.39 Scope aspect ratio  (2560x1080p 58’’ TV already for sale)
- 12bit TV screens  (full 16-12bit pipeline already standard)
- Multi-angle delivery  (MVP already part of 3-D Bluray standard)
- 4-D  (External cues for Moving seats, Vibrating controllers, Smell-O-Vision)

Nintendo 3DS - a new and totally different
kind of 3-D content production is required

3-D Revolution Productions can help you with consultation and production assistance. Stereoscopic 3-D is manageable when you know how to adjust your existing pipeline to make the image as good and budget realistic in 3-D as it can possibly be - and of course safe to watch by all audience target ages. Visit our site or contact us by e-mail or telephone:

www.the3drevolution.com
info [at] the3drevolution.com
Tel. +44 1179441449
 


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06 October 2010

Real 3-D feature release numbers: the 3-D Revolution of 1953 and 1983 vs 2010

"Mankind has for centuries been moving toward stereoscopic cinema (yet) the bourgeois West is either indifferent or even hostilely ironical toward the problems of stereoscopic cinema"
Sergei Eisenstein, 1946


House of Wax (1953)











A current trend is advertisement of 3-D stereoscopic movies billed as 'Shot in 3-D' and billed as 'Also available in 2-D', besides 2-D films now being called 'in 2-D with normal ticket prices'.  This is a worrying development but historically speaking a predictable one.  Everybody knows there have been two major 3-D film bubbles in the past; in 1953/54 and in 1983/84, but not many people actually know why these 3-D bubbles burst and did not herald the era of 3-D film making.  What makes it difficult to compare the historic bubbles is the wildly different technical abilities of the different years, the difference in marketing, in targeting and in public spending power.  There has also been a feature film production and theatre runtime inflation: in the 1950's many fewer films were produced overall and they were playing in cinemas for a longer period of time as well.


Taza, Son of Conchise (1954)












An updated version of the 3-D Filmography
- the biggest and most accurate 3-D stereoscopic film list published anywhere - means a great chance to update the statistics.  After updating the 3-D filmography Gary Palmer, writer and editor of the list, made a very interesting remark about James Cameron's latest press statement which gave me the idea for combining the list, the statistics and the knowledge to come to a coherent image of what is going on with 3-D film and what may happen with it next.  What Gary pointed at was James Cameron saying he wanted the 3-D in Avatar - and in his future 3-D and 4-D films - to be unobtrusive and so much so that people will forget they are watching a 3-D film altogether (a bit hard with 4-D films, but there you go).  So then what is the point? 

When you pay a premium ticket price for a 3-D showing, you want to see 3-D and be reminded you are watching 3-D; I can't tell you how often I have heard people say they like this or that 3-D film, but were disappointed with the 3-D because it was too flat or 'was never used': coming out of the screen in an obvious fashion.  So that leaves us with the question: is today's 3-D content with its stereo window-inward quality really better than yesterday's 3-D that used much more of the negative parallax space and is this more subtle content the reason 3-D appears to have more staying power this time around?

Monsters VS Aliens (2009)


There is a lot of PR wah-wah about why today's 3-D is so much better than that of the 1950's or 1980's, but of course the complete truth is never spoken.  It would be too uncomfortable to discuss technologically sound 3-D projection in the 1980's or more grown up 3-D film content in the 1950's and so journalists keep on copy-pasting the original blurb put out by Real-D and James Cameron 3 years ago.  Shame on the critic who claims 'Piranha 3D' or 'My Bloody Valentine 3D' are better technically or creatively than 'House of Wax' or 'Dial M for Murder'!

Polarized projection: from 1952 onward











3-D Price Premium


There was mostly no ticket price premium for 3-D films in 1953 and 1983 and thus the studios had to carry the extra cost of their 3-D productions.  When attendance numbers went down, the 3-D revolution was over as quickly as it started in those two occasions.  Today, studios and distributors have merged, own the multiplexes in which their films are shown and have a strong presence in the TV and DVD side of distribution.  Because of this, the 3-D premium at the box office and the 3-D BluRay price premium is keeping today's 3-D revolution alive and well.  If 3-D ticket prices are forced down by lower attendance, 3-D movie production will be heavily reduced, or, more likely, the premium price for 3-D film viewing will become the standard for 2-D film attendance as well - a scenario where 3-D film production will go down as well because 2-D film will always remain cheaper to produce.

There may well be another reason for today's film studios' push for 3-D: it moves the bulk spending from post production back to the principal photography - back to the studios.  This is, because once shot or rendered, 3-D film can barely be 'fixed' in post - only very minimally so - before heavy distortion of the image occurs.  So the power is back in the hands of the DOP and camera makers.

3-D Filming in 1983 using the Arri 3-D lens adapter


3-D Film Favourites: Horror, thriller and Western

Not many people realize this, but in 1953/54 most 3-D films released were dramas and Westerns (30%).  This number was closely followed by action and western movies (20%) and horror and thriller movies (17%).  As the 3-D bubble collapsed in 1954, the same amount of 3-D movies as planned during the current stereoscopic craze were cancelled in 3-D and shot in 2-D.  In most cases, CinemaScope had little to do with this as these films were pretty much all still released in 1.85 format.  The real interesting question lies with the kinds of movies released in 3-D in this era and whether they were suitable for the 3-D process - and thus whether this might have had anything to do with the collapse of 3-D film in 1955.  I just don't buy the argument that it was purely technical issues with 35mm film projector synchronizing, alignment (weave) and the cardboard polarizing glasses.  This argument falls apart when the 1983/84 3-D boom is considered with its single lens / single film strip polarized colour film projection.

Polarized 3-D projection before Digital Cinema


In the current 4-year 3-D film release growth of 2008-2012 the emphasis of type of film lies heavily on animation (38%), followed by horror / thriller (22%) and sci-fi / fantasy (17%).  Of course the high numbers for animation have a lot to do with the current lower age and family-oriented target for film releases and the fact that CGI animation production finds a natural form in stereoscopic 3-D presentation - the step to go 3-D is relatively speaking most easy with CGI animation production.  In this way, animation has actually been a large driving force for the current 3-D cinema release trend, but the number of animation film releases in 3-D cannot, realistically, be put against other historic numbers, as animation production is completely different from what it was 30 and 60 years ago.  What is a real historic benchmark are the horror / thriller and sci-fi / fantasy film numbers (one can call sci-fi / fantasy the present day Western and romance / comedy has been moved into animation).  In these numbers there is a visible shift from horror / thriller to sci-fi / fantasy as the 3-D boom continues into 2012 - a shift to a much larger family audience (more movie tickets and 3-D BluRays to be sold) and a shift away from cheap thrills, towards grand spectacle.  However, grown up drama, war, documentary and comedy are still not in the 3-Dimensional picture and film makers continue the hundred-year trend of not taking 3-D film serious when it comes to content.

A note on 2-D to 3-D converted titles then: this is a practice impossible in the 1950's and 1980's.  16-26% of the 3-D releases of the years 2009-2012 are dimensionalized 2-D to 3-D conversions and although they wouldn't have existed as 3-D films before 2006 (Nightmare before Christmas), they are in the end still 3-D film releases.  Quality of the 3-D is not debated here.

The Nightmare Before Christmas (2006)

Scheduled 3-D stereoscopic feature film releases:


1953:
45 titles released (Total of 1,845, of which 2.5% in 3-D)
16 titles announced but not released in 3-D

Animation:  0
Horror / Thriller:  6
Action / Western action:  8
Documentary:  2
Sci-Fi / Fantasy:  2
Music/Dance:  4
Drama / Western drama:  16
War: 1
Adult: 1
RomCom: 5


1954:
19 titles released
24 titles announced but not released in 3-D

Animation: 0
Horror / Thriller: 5
Action / Western action: 5
IMAX / Docu: 0
Sci-Fi / Fantasy: 2
Music/Dance: 1
Drama / Western drama: 3
War: 0
Adult: 0
RomCom: 3


1983:
17 titles released (Total of 3,122, of which 0.5% in 3-D)
4 titles announced but not released in 3-D

Animation: 0
Horror / Thriller: 4
Action / Adventure: 3
IMAX / Docu: 0
Sci-Fi / Fantasy: 4
Music/Dance: 0
Drama: 2
War: 0
Adult: 3
RomCom: 1


1984:
7 titles released
1 titles announced but not released in 3-D

Animation: 0
Horror / Thriller: 2
Action / Adventure: 0
IMAX / Docu: 0
Sci-Fi / Fantasy: 2
Music/Dance: 0
Drama: 0
War: 0
Adult: 2
RomCom: 1


2008:
9 titles

Animation: 2
Horror / Thriller: 2
Action: 0
IMAX / Docu: 0
Sci-Fi / Fantasy: 1
Music/Dance: 1
Drama: 2
War: 0
Adult: 1
RomCom: 0


2009:
37 titles (21 minus animation) (Total of 6,522, of which 0.5% in 3-D)
Dimensionalized: 6

Animation: 15
Horror / Thriller: 8
Action: 1
IMAX / Docu: 3
Sci-Fi / Fantasy: 4
Music/Dance: 3
Drama: 0
War: 0
Adult: 3
RomCom: 0


2010:
77 titles (48 minus animation) (Total of 7,735, of which 1% in 3-D)
Dimensionalized: 20

Animation: 29
Horror / Thriller: 22
Action: 3
IMAX / Docu: 3
Sci-Fi / Fantasy: 11
Music/Dance: 5
Drama: 1
War: 0
Adult: 3
RomCom: 0


2011:
43 titles (28 minus animation) (Total of 3,933, of which 1% in 3-D)
Dimensionalized: 8

Animation: 15
Horror / Thriller: 6
Action: 5
IMAX / Docu: 1
Sci-Fi / Fantasy: 12
Music/Dance: 0
Drama: 4
War: 0
Adult: 0
RomCom: 0


2012:
6 titles (3 minus animation) (Total of 1,436, of which 0.5% in 3-D)
Dimensionalized: 0

Animation: 3
Horror / Thriller: 0
Action: 1
IMAX / Docu: 0
Sci-Fi / Fantasy: 1
Music/Dance: 0
Drama: 0
War: 1
Adult: 0
RomCom: 0

























So can we draw conclusions from these numbers?  One can say something about types of film and suitability for the 3-D process but a better perspective is gained when 2-D film genre releases are set against the 3-D numbers.  The numbers appear to be roughly equal in percentages, so one can state that 3-D film release mirror 2-D film releases for genre, or that most 3-D film producers decide to 'go 3-D' mid-production of a 2-D film. 

In absolute numbers, the number of 3-D releases has jumped up from 0.5% to 1% (no 3-D revolution yet) and when animation and 3-D conversion titles are subtracted from the present day totals, the number of 3-D feature films released in 1953 is still more than double that of today's 3-D resurgence on a year-by-year basis.  Does that really matter though if today's 3-D boom is a continuous one?  The infrastructure for incidental 3-D film release is now in place and unless all the Real-D, Dolby3D and Xpand projector adapters are all on hire or on short-term maintenance contracts, releasing a film, or parts of it, in 3-D will remain a real option for future film producers.

Alexander Lentjes is available as Consultant or Production member for your 3-D Stereoscopic animation or live-action television or feature film production.  More information and Contact details at www.the3drevolution.com/contact.html


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16 October 2009

3-D Film formats beyond Real-D, Dolby3D and Xpand 3-D

Side by Side Film
Digital 3-D projection is fantastic and the way forward for a prosperous future of 3-D, but despite all the huffing and puffing of the Avatar PR machine, 3-D film consumption at home is still 99.9% an anaglyph business. In recent weeks, anaglyph family member ColorCode 3D has been the main format chosen for 3-D TV broadcast in the US and the UK. While we are all familiar with the pro's and con's of the amber-blue di-chromatic system, it can still not be called much more than a clever rehash of the original stereoscopic format: anaglyph. But then, when it comes to 3-D, there has historically so far always been a constant re-invention of the wheel with few meaningful exceptions.

What can strike many as odd is that patents are granted time and again for 3-D display systems that do nothing new compared to long time existing systems. Sure, it is good for business when technologies are protected, but to lock away existing formats that have been with us for 150 years behind lawsuits and license fees may prove to be a crippling blow to an already fickle, unstable industry. What we need to do now is open up the knowledge and share the technology, or a 3-D industry will yet again not be able to establish itself properly and return to the small club of elites in the 3-D know.

Throughout the years, in 3-D feature film production, the 5 stereo encoding systems of Twin Strip, Side-by-side, Over-under, Lenticular and Anaglyph have been used and patented under many different names. 102 to be precise. Hosting the 3-D Filmography at the3drevolution.com, I have been able to compile the following 3-D feature film format names list for your reading pleasure. I personally love the crazy, wild names and I would hate to see the tradition of the invention of a 'new' zany 3-D process with every film release disappear. But, like with the non-use of negative parallax by 3-D film makers these days, the trend is getting more and more disappointingly dull: the '3-D' is mentioned as much as possible in advertising but just as that: 3-D. Or maybe 'Digital 3-D' (and, of course, Real-D and IMAX 3D), but no longer 'SpaceTerrorScopeVision 3-D'. Does it really remind people of bad 3-D experiences of the 1950's? I seriously doubt it. It is not like throwing a pick-axe at the camera in Real-D 3-D is any different as a film-going experience than seeing it hit the negative parallax barrier in StereoVision. I think the trend has more to do with the 'if it's digital, it's got to be good' attitude, regardless of the fact that two digital cameras will still need to be strapped together on a real world slide bar. And if you ask me, the act of aligning the cameras can and should still be called 'StereoCineScope-a-Rama' whenever possible, even when it doesn't sound very digital.

On to the list then. Some of the names refer to the technique in which the film was shot shot, some to the format it was printed in. Because, to give just one example, you can shoot over-under as well as printing in the format.


Glorious 3-D in Twin strip (dual source) format has been known under the name of:

3-D Video, 3Vision, Ciné Stéréo Télévision, Clear-Vision, Columbia 3-D, Depth Dimension, Dimension 3, Disney 3-D, Dual-Techniscope, Dual-VistaVision, Dynoptic 3-D, Fairall Process, Freddy Vision, Friese-Greene Stereoscopic Process, Fusion 3-D (Reality Camera System), Future Dimension, Hi-Vision 3-D, IMAX 3-D, Iwerks 3-D, Kwong-Tzan 3-D, Lipton Three-Dimensional Filmmaking System, Loucks & Norling 3-Dimension, Maurer 3-D, Metroscopix, Metrovision Tri-Dee, Miller Stereoscopic Process, Monogram 3-D, Natural Vision, Natural Vision 3-Dimension, NFBC 3-D, Norling-Leventhal 3-Dimensions, nWave 3-D, Paravision, Parkes 3-D, Parrish 3-D, Pathé 3-D, Plasticon 3-D, Plastigram 3-D, Pola-Lux 3-D, Porter-Waddell Stereoscopic Process, PSC 3-D, Ramsdell 3-D, Richardson 3-D, Sensorama, Showscan 3-D, Spacemaster 3-D, Stereo Base and Stereo-Cine.


Side by Side straight, rotated, anamorphic or in any other combination can also be called:

3D30, Bolex Stereo, Dudley 3-D, Elgeet Stereo, LazerVision, Nord 3-D, Optovision, Pola-Lite, Powell 3-D, Quadravision 4-D, Raumfilm-System, Shochiku Natural Vision, Sistema Gaultiero Gaulterotti, Stereokino, Stéréoscopic Lumière, Stereo 70, Stereovision 70 (Hi Fi Stereo 70, Triarama, Super Cinema 3-D), Tri-Delta Stereo, Western 3-D, Wolff 3-D and Wondavision (Deep Throw 3-D).


Over Under (above/below) has been recording and projecting 3-D film under the name of:

3-Depix, 3-Dynavision, ArriVision, Cinedepth, Cubic 3-D, ESI-3D, Fuji Vision, Future Dimensions, Hi Stereo Vision, Impact 3-D, McNabb 3-D, Optimax III (Dimensionscope), Plasztikus Film, Spacevision, StereoVision (Future Dimensions), StereoVision TenPerf 70, Super Touch 3-D (Real-a-Rama, Super 3D, Ultra-Cubic 3-D) and Z3D.



Checkerboard, lenticular and raster encoding is more something of a post production format, but one 3-D system manages to already shoot in it:

Cyclostéréoscope.



Anaglyph (di-chromatic), the grand daddy of them all, is also known by the name of:

3-Dimensions, 3D Plus, ColorCode 3-D, Cosmovision, DeepVision, HorrorScope (MiracleVision), Natural Vision 3, Smart Anaglyphic Fatigue Eliminator, Triangle 3-D, Trioscope and Trioviz.


And that's it. If your very own invented (or favourite) stereo format is in this list, but put in the wrong category, or does not feature in the list yet, please do contact me so that the misplacement can be rectified. The list aims to be correct and precise as possible - a challenge in these hairy days of Wild West 3-D reinvention and land grabbing!

Contact Alexander Lentjes by e-mail.
The 3-D Filmography can be found at: www.the3drevolution.com/3dlist.html


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01 September 2009

A future of 3-D through the eyes of Blue Alien Giants

A future of 3-D through the eyes of Blue Alien Giants

As published in this month's Veritas et Visus magazine


It is being heralded as the 3D movie that will single-handedly save the stereoscopic industry, or, rather, kick-start it into full gear and propel it into the common man’s cinema diary and living room. Avatar.

Avatar 3-D posterAll stereographers talk about it with awe and expectation, while salesmen of 3-D hardware excitedly shout out its name. But what is Avatar? A high-concept science-fiction film of the purest kind. Space marines, alien planets, a war between man in spaceships and helicopters and exoskels with machine guns and a jungle-bound alien race of blue giants.

Some would describe it as effects for effects’ sake, but whatever the case, it doesn't sound like a broad audience movie. By all accounts Avatar should have been a niche market film, appealing to young men and even younger boys. Are our mothers and wives going to want to invest emotional energy into giant blue warmongering aliens? They have spoken in their billions and have said and unequivocal 'Yes'. Sci-fi is mainstream again in 2010, especially when it's in 3-D.

It would appear that the largest part of the cinema-going and movie-buying audience does not need to be convinced that wearing 3-D glasses is not stupid, annoying or even uncomfortable any more. At least not in the cinema. Dissing anaglyph glasses is still not the way forward though, because it is the diss that is remembered, not the difference between dichromatic and polarized image separation. Yes, glasses could be physically more comfortable, but that does not take away the psychological barrier most people experience when faced with the prospect wearing them over their TV dinner.


Honestly, you won't look like Nerd, nor will you go bald when you wear 3-D specs

So how can we remove this inbuilt reluctance and fear? By presenting the doubters and cynics with their favorite content in really well shot 3D and letting the power of word of mouth do its job.

In my opinion the key to a 3-D future lies in the romantic comedy, the costume drama and the psychological thriller. Taking real numbers as found on IMDB, less than 1 in 10 movies produced overall is a science-fiction or fantasy film (6%), 1 in 10 movies is a family film (including animation, 10%) while 5 in 10 movies are a romantic comedy / drama (47%), yet when it comes to 3D movies slated for a 2009 release, 3 out of 10 movies is a science-fiction / horror / action film (33%), almost 4 out of 10 is animation / fantasy / music (35%) and just more than 2 out of 10 is a documentary (24%). The remaining 1 out of 10 movies (9%) is reserved for music specials and naughty movies, while no romantic comedies of drama films are slated for 3D release. How can there possibly be proper penetration of stereo 3D as a mass-audience medium if the main types of cinematic story are not told in 3D? If Sandra Bullock and Meryl Streep don’t look good in 3D, don’t even bother trying to sell the 3D Ready LCD screens.



In terms of broadcast TV, cooking programs and reality shows will have to work with 3D to make financial sense. Again, sales men are focusing all their energy on sports broadcasts and thus targeting boys and men. But what is one football match in a sea of time-filling content such as that of The Apprentice, Strictly Come Dancing, As the World Turns, Oprah Winfrey and Jerry Springer? That is what the reality of a 3D stereoscopic future is all about. We all know a tomato will look fantastic in 3D and that bargain diamond ring on QVC’s home shopping channel will sell very well when it pops off the screen, but what about book reviews and embarrassing celebrity reality filler? I, for one, will not feel enticed to don 3-D glasses to watch animals do the funniest things – in 3-D. But perhaps I just don’t know what I’ll be missing yet...


Oh yeah - LOLcatz in 3-D. It's the future of entertainment!

On the production side of things the only way for a true 3D switch-over to happen is complete standardization and idiot-proofing of recording, playback and delivery hardware. Of course us stereo experts will all be out of a job when everything is standardized and built-in, so we can all enjoy long weekdays in front of the 3D television. Fixed interaxials for studio shoots, fixed minimum distances to the camera, no more convergence control and a pipeline that allows for previewing and editing in the final screen size of choice all the way. No more need for lookup tables and heated discussions over what to do or not do in 3D.



Producers want a straight off-the-shelve stereoscopic camera and pipeline solution and that’s what they will get. We will see a return to cameras with three fixed lens options as standard in the 1950s and 60s. But what is the bulk of 3D films to be produced with such standardized equipment going to look like? Creative 3D control will go out the window. On most productions, that should actually be a blessing though: watch one movie with divergence and vertical parallax and you will agree with this point.

Experience is everything in 3-D shooting and even then, with veteran stereographers at
the helm, eyestrain can creep in. Automatic, real-time vertical parallax detection and correction hardware will remove the strain of having to precisely align a 3-D camera rig before every shot. Miniature cameras and lenses will mean effortless, small and light 3-D rigs that don’t even
look like they contain 2 cameras or lenses. And to top everything off, image capture will happen with inbuilt retinal rivalry correction and will be dual-stream compatible all the way down the pipeline without you even noticing it.


No more heavy camera rigs in the 3-D future

Will you still be excited about 3-D in this future? Well no, because it will be a normal, every-day, run-off-the-mill format – unless we will shoot extraordinary content in it and produce visual stories that have never been seen or experienced before. And although Avatar may be breaking new ground in terms of VFX and live-action integration, it is its story and characters that are going to determine whether we will want to see more science fiction films about giant blue aliens in 3-D.


Blue Aliens are all the rage!


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29 April 2009

3-D LinkedIn Group and Dimension 3 Expo



Update (September 2009):
The Stereoscopic 3-D Professionals Worldwide LinkedIn Group now has over 2,300 members.

The Stereoscopic 3-D Professionals Worldwide LinkedIn Group is growing rapidly on a daily basis and now has over 1,600 members. The 1,500 mark passed so quickly that I didn’t even have time to announce it! Members now include professionals from virtually all key companies in the 3-D Stereoscopic industry and of course most of the key 3-D Stereoscopic independent professionals on the globe as well. Check it out:
http://www.linkedin.com/groups?gid=51511

This plethora of 3-D professionals translates into very effective discussion forum postings and job postings getting answered by exactly the right people in no time. And the amount of 3-D jobs appears to be growing rapidly, despite the global recession. Through the group it is possible to find real, professional answers to your stereoscopic questions, find 3-D colleagues, meet new business partners and set up meetings at international 3-D events to meet any of the 1,600 members in person.

In that respect I would like to draw your attention to the upcoming Dimension 3 Expo in Paris, France, from 2-4 June 2009. D3E is Europe’s premier, biggest and most dedicated event revolving around 3-D Stereoscopic media production and display and is THE place to meet European stereoscopic 3-D professionals and manufacturers. NAB and IBC may have bits and bobs on 3-D, Dimension 3 Expo is purely dedicated to Stereo 3-D. More practical information on D3E at the website:

www.dimension3-expo.com



As I will be sitting on one of the panels of the Dimension 3 conferences (Wednesday 3 June - 2 pm), D3 is the perfect opportunity to meet me in person as well and I do indeed intend to organize LinkedIn 3-D Group drinks in one of the local bars. This will be a perfect opportunity to put faces to names of the group and talk advanced, ground-breaking and avant-garde 3-D with like-minded 3-D professionals. If you are interested in sponsoring the drinks, please do contact me: info [at] the3drevolution.com


Recognize Alexander Lentjes
at Dimension 3 Expo 2009


Announced attendants to D3E so far:

2AVI, 3D-Filme, 3DLized, 3D Revolution, 3DTV Solutions, 21st century 3D, 3D Entertainment, Alcorn, Alioscopy, AmaK, Apy, Artistic Images, Assimilate, Attitude Studio, Autodesk, BskyB, Beinrelief, Christie, CNC, Color Code, CowProd, Cube, Dassault Systèmes, Herold & Familly, Digimage Cinema, Disney Pictures, Dolby, Doremi Cinema, DPLenticular, Eutelsat, Geopack, Gobelins, Imax, Inition, In-Three, Iridas, Iz3D, Fraunhofer Institute, le Futuroscope, Geneva Film, Geopack, HDCC, Holo Image, Jon Peddie Research, Kolpi, Kuk Film Production, La Geode, La Ficam, L’Ecole Nationale Louis Lumière, Le Pôle, Lightspeed Design, LocaRed, Mercenaries Engineering, Nayade, Next3D, NVIDIA, Nwave, Orange, Panasonic, Passmore Labs, Planar, Polymorph, Principal Large Format, P+S Technik, Quantel, Samsung, Sensio, SMPTE, TeamTo, Tempere University of Technology, Thomson, Trioviz, R2D1, SMPTE, Swiss Rig, Sky High Entertainment, The Foundry, N3DLand, National Geographic, Nwaves, Universal Pictures, Université CRC, UP3D, Volfoni, Wild Bunch, Wow Factor Pictures, Xpand


I hope to see you there!

Alexander Lentjes
3-D Revolution Productions
www.the3drevolution.com

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05 April 2009

Not Keane on this Live 3-D webcast

Keane 3-D Live performance
The verdict

Let me start with a small warning here: this is a negative review of a live Stereoscopic 3-D event. If you are of a mind that all 3-D is good and must not be commented on in a negative way, then look away now. This review is not written for you. If, however, you are a producer or director looking to do a 3-D project and have come away from the live 3-D Keane webcast with a bitter aftertaste in your mouth and would like to know a) why and b) how to avoid this kind of bad 3-D for your stereoscopic project, keep on reading.


The results of BAD 3-D

Yes, live broadcasts are a lot of work and in 3-D they are even more tricky, but provided the hardware is in place (stereo rig, realtime stereo encoders, realtime webast encoders) there is no reason why material should be shot at poor interaxials, underlit, wrongly colour encoded and compressed with codecs that kill the 3-D altogether. Because that is my professional opinion of this production. All hail to digital 3-D and live 3-D broadcasts, but stereography actually does mean delivering pleasant and, where possible, impressive 3-D regardless of any shooting circumstances. And there's no hiding behind stereo lookup-tables when things turn out as flat as a pancake. It's not called 3-D for nothing, you know...


SI 2K Mini cameras in 3-D setup

On the Keane 3-D webcast firstly, and most crucially, the interaxial (interocular, camera distance) is WAY too small on all of the shots. Nice cranes and dollies, Spider Cams and SI Mini cams, but they don't change a thing about the interaxial. What were the Stereoscopic decision makers monitoring this material on; an IMAX screen? Apparently it was a 46'' 3-D Plasma screen - not exactly representative for what the webcast audience at home was looking at. Because, and correct me if I'm wrong here, this is a webcast with a screen size of 407x245. The interaxials of the shoot should have been selected with such a small screen size in mind because this is the way 99.9% of the viewers are going to be seeing the webcast. And that 99.9% of viewers are going to see an image that is practically flat. Unless a flat image is what the director was after here. The set may have been deep, but the back wall is too dark to see and the action happens within a space narrow enough to use an interaxial three times the amount that is used now. On the shots with closeby studio lights or microphone stands a dynamic interaxial should have been used. Yes, difficult to do, but that's what being a 3-D expert company is all about, right?


Actual webcast image size. Crane shot from behind a studio light

Compression on the clip is so high and so unrefined that most of the imagery ghosts. OK, so live webcasting does come with the big issue of compression versus bitrates and server load, versus available codecs and delivery systems. Flash video is of of course most versitile and accessible by the widest possible audience, but its ON2 compression is murder on anaglyph colours and thus very bad for 3-D. Windows Media is a lot nicer, RealVideo does an equally good job and Quicktime streaming does a decent enough compression streaming job as well. So in the case of this live anaglyph 3-D webcast the biggest question is: should we try and ensure a quality delivery of the 3-D imagery and choose anything other than Flash Video or do we prefer the benefit of a custom video controller in Flash, quality be d@mned? I know what the audience will choose given the option.


Killing compression for anaglyph 3-D with Flash Video

The biggest and most obvious problem with the video follows next. There is only one instuction that should be given to actors and band members about to appear in an anaglyph 3-D video: do not show up at the studio wearing blue or red clothing. So of course the main singer of Keane is wearing a blue t-shirt in this video - what elese can he do. Rock & Roll, baby! Or perhaps he just wasn't told this little detail by the producers.


You can wear whatever you like for the 3-D shoot - we'll fix it all in post!

An experienced 3-D expert will bring a fine selection of yellow, brown, purple and green shirts with him for this eventuality, but clearly not the people in charge of the Keane 3-D shoot. Sigh. It was my biggest bugbear with the Missy Elliot 3-D hiphop video of last year: 'Ching-a-ling', where dancers were wearing red, blue, and cyan shirts and no post colour correction had been performed on the material by Disney. No wonder most people in the world now seriously dislike analgpyh 3-D: uncorrected blue and red shirts hurt the eyes - and nobody appears to be correcting the blues or telling the artists!


The Ching-a-ling music video in 3-D: all colours of the rainbow used

In this Keane 3-D video some anaglyph colour correction was done, but it was done very poorly and indiscriminately, where none of the colours are tuned at all but just rammed down a blunt squeeze algorithm. It was probably a menu setting on the Sensio encoder used to colour combine the 3-D image into anaglyph 3-D. But black&white anaglyphs would have looked 10x better than this half-hearted mess!


Anaglyph 3-D colour correction

It is good to try and appease everybody and show colours in anaglyph 3-D, but if you are going to do this, do it right. Because right now it is a very dark, murky image with more black and gray than any other shade of colour.


Can you see what is going on in this shot? Is it in 3-D?

And then there are the deadly high contrasts, with lights and lit areas much too bright and dark spots much too dark. Who was lighting this? Were there stereographers on the set at all when the lights were set up? It is not only ghosting that results from this kind of high contrast lighting, but also loss of 3-D, with better lit objects taking a wrong Z-depth position in relation to the underlit or overlit objects. The end result is just plain bad 3-D.


High contrast strangles any 3-D left in this shot

I am sorry guys, but I have to conclude this 3-D presentation is a very poor one and will serve to do plenty of damage to 3-D overall and anaglyph 3-D in particular. Should you be looking to do a similar presentation in 3-D I can only suggest you consider getting proper 3-D stereoscopic consulting beforehand, especially if you are intending to use the production companies involved in the live Keane 3-D webcast. Get your 3-D shots down the way they should be and learn how to get them, before stepping into the studio or even into a 3-D production meeting.

Contact Alexander Lentjes of 3-D Revolution Productions for more information
www.the3drevolution.com


Shot from 'Watch How We Blow', a 3-D HipHop music video
with consulting from 3-D Revolution Productions


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